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about

I'm Jelena Woehr. I build digital communities (currently for Flipagram, acquired 2017 by ByteDance); write about gender, startups, young people, technology, justice, and culture; and sometimes ride horses really, really far. I also organize events for the Los Angeles women in tech community, as a City Organizer for Tech Ladies. In my unplugged time, I practice left-handed calligraphy, bullet journaling, and pointillism. I reside in West Los Angeles with a one-eyed Siamese cat and a little yellow dog. 

There are some more details about my career path thus far in my recent profile on FemBytes. You can find words by me on Medium (where I'm a member of the Medium Partner Program), CMX Hub, Business Insider, Community.is, and in the print edition of Equus Magazine. My dog and I recently appeared in an episode of the popular YouTube series "Breaking Beige," which you can view here. You can also hear me talk about communities on #CMGRHangout, or listen to my BlogWorld track keynote. I was ahead of the game on "fake news," discussing how to spot a faked photo with the National Association of Black Journalists in 2014, and if you wanna take things back to 2011, I delivered a keynote at the inaugural Barkworld expo.

I grew up in Golden, Colorado, the "Gateway to the Rockies." I joined my first startup at 19, attended the 2008 DNC as a credentialed blogger, and wrote a blog that's now archived in the Library of Congress. I completed my Bachelor's Degree in Organizational Leadership from Colorado State University, while working full-time for Yahoo and running a ghostwriting business specializing in CEOs' blogs. I volunteered over 1,500 hours as a crime scene Victim Advocate in Jefferson County Colorado, dealing with cases including domestic violence, sexual assault, child abuse, and homicide.

Upon relocating to Los Angeles, I served as Director of Community for GOOD Worldwide (publisher of the National Magazine Award winning GOOD Magazine). In December of 2014 I joined Flipagram, the first company since Google to have both Michael Moritz and John Doerr as outside board members, again as Director of Community. In February of 2017, Flipagram was acquired by Bytedance (Toutiao), the Chinese media giant widely considered to be one of the three companies in "China's second wave of tech giants." Recently, I planned & executed Flipagram's VidCon tradeshow presence, including more than 20 performances by Flipagram creators.